journal

August 15, 2019 Juan Perez

choose kindness

choose kindness

Our high-performing makeup and skincare products do not exploit animals. We are certified cruelty-free by PETA and Choose Cruelty Free Australia. Our formulations & ingredients are not tested on animals.

 

Our commitment to be cruelty-free influences all of our decisions. From our formulations, ingredients and suppliers – this is at the heart of our brand. If a new trend in cosmetics is announced – and it comes from an animal, we let it pass by and wait for the trend to end. There is always a plant-based alternative that gets the same results. And if a new ingredient has been tested on animals – we say, No Thank you.

 

We don’t want the beauty industry to inflict harm on animals, and we know you don’t want that either. When you choose us, you can be sure that our supply chain is free of cruelty to animals.

 

We hope to see a world where animal testing is abolished globally. There are many new scientific ways to test cosmetics that don’t involve animals; they are proving to be as reliable as traditional methods. We like to say, we test on our friends & family! By purchasing our products, you are supporting the cruelty-free movement.

 

We have always been cruelty-free, since our inception in 2007. From day one, we ensured our products & ingredients were not tested on animals. We are thrilled that this is now endorsed by regulations. In 2017, the Australian government introduced a bill that effectively bans the use of animal testing for cosmetics in this country. The European Union passed similar legislation in 2013.

 

EVERY DAY – CHOOSE KINDNESS

 

Ere Perez is a vegan brand, this means that nearly 100% of our products are free from animal derivatives. Currently, we only use beeswax in one product – almond oil mascara. Everything else we create is totally free of animal-derived ingredients. We are totally transparent about this, and we know you appreciate it.

 

Sigue aquí el blog en español.

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“i’ve just discovered you and i am obsessed! i just bought your cypress face oil and it smells incredible and i love it and i am very difficult to please.”

Alana, UK

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Ster, USA

“i have never had so many compliments on my skin as i have when wearing this highlighter!

Emily, USA – Blogger

“this is the ONLY mascara i’ve ever found that holds the curl and gives length and volume that lasts all day with no smudging or flaking! i’m obsessed!”

Laurin, USA

“…i love the natural colours and texture of this makeup, and that you are not bamboozled by too many shades… it is the best makeup and skin care i have ever tried!”

Karen, UK

“the concealer covers anything and it lasts all day. it's all on-camera quality. i 100% recommend. it’s true love.”

Geraldine Hakewill, Actress

“i love Ere Perez's products not only because they perform, but because i know they are good for my body, mind and soul. i am very particular about what i let touch my skin which is why i feel great using Ere Perez.”

Melissa Ambrosini – author

“the best vegan mascara I have tried. it does not budge and it's bold and black. my personal favourite but also a staple in my professional makeup kit.”

Liv Lundelius, MUA

“i love this company. One of the great pioneers of high performance, natural make-up that is affordable and beautifully packaged. i am always so happy to share the Ere Perez range with my readers and students as an example of a company built to do right by people and planet.”

Alexx Stuart – Author

“i love the Ere Perez highlighters, bronzers, tinted lip balms and eyebrow pencils. they look great even under the scrutiny of digital media, whether amped up for glamour or toned down for natural beauty they glow on the skin and don't cause breakouts”

Wendy DE WAAL, TV MUA

“the Carrot Colour Pots have the most beautiful creamy texture that blends seamlessly into the skin, while enhancing its appearance. harmony is my go-to, the perfect dusty rose shade!”

Taylor Bronsky – Blogger

“i absolutely love the carrot pots - great texture and pigment that you can wear intense or sheer. they feel great on the skin and have great longevity.”

Lou Dartford – MUA

“i haven't often come across a brand like Ere Perez. it is honest, healthy and high quality Australian natural make-up at its finest”

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