inside ingredients: beetroot extract

Origins

Beetroot extract is made from the root of the beta vulgaris plant.

 

The humble beetroot (or beet, for our American friends) is a root vegetable originated in Mediterranean regions. Once mainly found in borscht soup, good old Aussie burgers and often purchased in a tin – fresh beetroot is now a wholefood staple! We see it grated into salads, roasted with potatoes, in lattes and red beetroot hummus recipes. It features in red velvet cupcakes and vegan chocolate cakes. Beetroot has become very popular in recent years due to its super powers.

 

Why we love it

Beetroot is packed full of essential nutrients. It’s a great source of many vitamins & minerals including – iron, folate, magnesium, potassium, calcium and vitamin C. Like many red or purple foods, it also contains antioxidants.  

 

Adding beetroot / beetroot juice to your diet is an excellent way to get the benefits.

 

But did you know beetroot can also boost your skin?

 

For beauty

 

Beetroot is a potent ingredient for healthy skin. We love beetroot because it can assist with collagen production and help prevent & repair dry skin. In addition to the awesome powers of red, beetroot is the best natural skin tint we know of. Anyone who has cooked with beetroot will know how hands can turn bright red from handling the root vegetable. We thought we’d use this to our advantage!

 

Starring in

Beetroot is the star ingredient in our beetroot cheek & lip tint. This brilliant little veggie provides vibrant natural colour that lasts and lasts. We’ve created a stain that gives gorgeous colour plus all the benefits of beetroot. Treat your cheeks and get beetroot power!