at long lash: new brown shade

The mascara that caught the world's attention has expanded!

The world's first clean waterproof mascara, Ere Perez Avocado Waterproof Mascara is now available in brown!

The sensitive safe mascara has become a true staple since 2005, for anyone who loves clean beauty without sacrificing long-lasting wear, and loves lash strengthening formulas.

And with a demand for a softer, more natural option (you asked, we listened!) the mascara that redefined clean beauty just got better! Whether you're looking for the best mascara for light hair, fair skin, or just love a softer aesthetic, this clean brown mascara gives eyes gentle definition while still providing that amazing waterproof hold.

Loved by Vogue, Marie Claire and Cosmopolitan, Avocado Waterproof Mascara is a gentle and non-irritable mascara, you can wear all day with comfort.

100% of users report all-day comfort, with no irritation or teary eyes and 95% agree its smudge-proof and water-resistant.*

Free from harsh chemicals, PFA-free, no parabens, paraffins, fragrance or synthetic ingredients, and made with natural ingredients like almond oil and avocado to actively nourish lashes too.

Formulated to give you high-performance results, avocado oil has incredible nourishing properties. It's lightweight, yet deeply hydrating benefits make it ideal for lashes that need a little extra TLC. The antioxidants and vitamins in avocado oil help promote healthy lash growth, so your lashes stay strong and full and the mascara stays flake-free and clump-free.

It's the natural beauty staple your lashes deserve!

* results based on a clinical study of 20 participants.